You can add up to 100 custom attributes and unlimited number of metrics. If you need to add more than 100 custom attributes, please let your Customer Success Manager know.

Please see below the character limits for different set of attributes.

Below are the recommended historical data for validation. This give Toolio enough sample set to iron out the kinks in your data.

We recommend importing all the historical data that will be helpful to your future decisions. We suggest loading the following data durations into Toolio.

Data update frequency will depend on the needs of the business, but our suggested approach is sending data once a week, after the last day of the week on your retail calendar. For example, if you are on NRF 4-5-4, your week is most likely ending on Saturday, so sharing the data feed on Sunday morning would be ideal.

When you are updating data, you only need to send the relevant data, i.e. you don’t need to send a full data dump every week. Below are some rules of thumb on how much data to send every week.