The Similar Choices tab lets you explore up to 20 products that are similar to any selected choice, all without leaving Assortment Plan. Use it to identify like-for-like substitutes, spot gaps in your assortment, and make more informed planning decisions backed by similarity signals.
Use Cases
Finding comparable products when planning a new choice or placeholder.
Validating that a new style fills a gap rather than cannibalizing existing choices.
Reviewing attribute and price overlap before finalizing an assortment.
Flagging irrelevant results as
Not Similarto improve future recommendations.
Accessing the Similar Choices Tab
In Assortment Plan, select the choice you want to explore.
Click the arrow to open the Offering Set bottom sheet.
or Double click the Similarity Index value.
Navigate to the
Similar Choicestab.
What You'll See
The tab displays up to 20 similar choices alongside three summary metrics and per-choice similarity signals.
Similarity Index
The Similarity Index is the average similarity score of the top 5 most similar choices. It represents the overall strength of the similarity signal for the selected choice — a higher score means stronger, more reliable matches.
Average Similarity
Average Similarity is the average score across all 20 returned choices. Use this alongside the Similarity Index to understand whether strong matches are concentrated at the top or spread across the full list.
Number of Products
By default, the tab returns 20 choices. If placeholders are hidden (toggled off from the three-dot menu in the top left), fewer choices may appear since hidden placeholders are excluded from results.
Per-Choice Similarity Signals
Each returned choice displays three similarity signals:
Signal | What It Measures |
Descriptive Similarity | Overlap in product titles, descriptions, and other text content |
Attribute Similarity | Shared color, fabric, silhouette, fit, and related characteristics |
Price Similarity | How close the retail prices are between the two choices |
How Similarity Index Is Calculated
The Similarity Index combines three inputs:
Descriptive similarity — overlap in product titles, descriptions, and other text fields.
Attribute overlap — shared values across color, fabric, silhouette, fit, and related attributes.
Price proximity — how close the retail prices are between the selected choice and each match.
A higher score across all three inputs produces a higher Similarity Index.
Marking a Choice as Not Similar
If a returned choice is clearly not a relevant match, you can mark it as Not Similar directly from the tab. This feedback helps improve future similarity recommendations for your assortment.
What's Coming Next
Similarity signals will expand across the platform in upcoming releases:
Like-for-Like Forecasting — Similarity Index will feed into the upcoming like-for-like forecasting feature.
Cannibalization — Similarity Index will also integrate into the upcoming cannibalization analysis feature.
FAQs
Why do I see fewer than 20 choices?
If placeholders are hidden from the three-dot menu in the top left of Assortment Plan, they are excluded from the results. Showing placeholders will restore the full set of up to 20 choices.
What's the difference between Similarity Index and Average Similarity?
Similarity Index is the average score of the top 5 matches and reflects the strongest similarity signals. Average Similarity covers all 20 results. If the two numbers are close, your matches are consistently strong. If Similarity Index is much higher, only the top few results are reliable matches.
Can I undo a "Not Similar" mark?
Not Similar marks can be reversed — right-click the choice and select Mark as Similar to undo it.